← All services
04 · Brand & Design

Brand & Design

Identity & UI that look great and convert.

From a new logo to a full design system to the marketing assets that make your campaigns sing — we build identity and product UI that's beautiful, accessible, and engineered to convert. Figma all the way to production-ready React components.

— What we deliver

Everything under one roof.

A focused, senior team handling the whole stack — so you don't have to brief four agencies and stitch the seams yourself.

Brand identity

Logo, wordmark, color, type, voice and a written brand book — built from a positioning sprint, not a Pinterest board. Production assets in every format your team will need.

Product UI / UX

Research-led product design — flows, wireframes, hi-fi UI and prototypes — that respect engineering reality and translate cleanly into shipped product.

Design systems

Token-based Figma libraries, component documentation, and a matching React component library so design and code never drift apart again.

Marketing assets

Landing pages, ad creative, social content, decks, motion and illustration — all on-brand, all production-ready, all owned by you.

— Tools we use

Best-in-class stack. Battle-tested.

We pick tools that fit your team — not the other way around. You'll own every account, asset, and integration we set up.

Figma

Our design HQ — components, libraries, prototyping and dev handoff.

Sketch

When teams have an existing Sketch ecosystem we plug right in.

Canva

Templated brand kits so your in-house team can self-serve marketing assets.

InVision

Legacy prototype hosting and clickable handoffs for stakeholders.

Framer

Marketing-site prototypes that go live with real CMS and animations.

Penpot

Open-source design tooling for teams that want self-hostable Figma alternatives.

Miro

Discovery, journey mapping and collaborative ideation workshops.

Affinity Designer

Print collateral, packaging artwork and high-fidelity vector work.

Dribbble

Talent discovery and inspiration — we curate, never copy.

Blender

3D scenes, product renders and motion design for premium brand work.

— How we deliver

A repeatable, transparent process.

Clear deliverables at every phase — no black boxes, no surprise scope changes.

  1. 01

    Discovery & strategy

    Stakeholder interviews, audience research, competitor sweep and a positioning workshop. We agree what the brand is for before we draw a single pixel.

  2. 02

    Concepts & directions

    Two to three distinct creative directions presented with rationale — never a deck of options without point of view. You pick a direction; we refine it.

  3. 03

    System & assets

    We build out the chosen direction into a full system — brand book, Figma library, components, templates and the assets you need to launch.

  4. 04

    Launch & evolve

    Launch support across web, social and product. Plus optional ongoing design partnership as your team scales — no rehiring every six months.

+38%

Avg. lift in conversion post-rebrand

4–8 wks

Identity to launch

100%

Source files yours forever

1 system

Design + code, never drift

— Deliverables

What you walk away with.

Concrete assets you own forever. No vague retainers, no opaque "consulting hours" — every engagement ships things you can hold.

01

Brand strategy & positioning doc

02

Logo, wordmark & full visual identity

03

Brand guidelines / brand book

04

Figma design system & token library

05

React component library (matched to Figma)

06

Landing pages, decks & social templates

07

Motion & illustration assets

08

All source files — fully owned by you

FAQ

Common questions.

Don't see yours? Drop us a note — we reply within a business day.

01Do you only do digital, or also print and packaging?

Both. Identity systems are built once and applied everywhere — web, app, print, packaging, signage, swag, decks. We deliver production files in every format you'll realistically need.

02We have an existing brand. Can you just refresh it?

Yes. Refresh, evolution and full rebrand are different scopes — we'll honestly tell you which you actually need after a quick audit.

03Can your designers also code?

Some can. More importantly, we run design and engineering as one team, so handoff isn't a wall — components are designed against real React props and design tokens are shared between Figma and code.

04How do you handle revisions?

Two structured rounds per major milestone, with async written feedback inside Figma. Endless free revisions are a red flag from agencies — they hide weak strategy and unclear briefs.

05Do you do brand naming?

Yes — naming sprints with a written rationale, trademark pre-screening and shortlist with domain availability. Naming is a discipline of its own; we treat it that way.

Free 30-min strategy call

Let's figure out what your business actually needs.

Book a free 30-minute call with a senior partner. We'll look at your goals, your current setup, and where the biggest opportunities are — then send you a written action plan. No pitch deck. No obligation. The plan is yours to keep either way.

NDA-friendlyNo sales pressureWritten plan yours to keep

We reply within 1 business day

You'll always hear from a senior partner — never a junior rep reading from a script.

Prefer email?

hello@heptism.com